Marketing Delusion, Truth in Advertising, Films We Need
Ideas whose time has come
Today, another tripleheader. Three articles. Thus confirming I’m the hardest working man on substack.
ARTICLE ONE: Marketing Delusion
As you know, I work in the field of reforming television.
After many years of conducting focus groups and profiling audiences for the CIA, I’ve broken through into a new dimension.
Television drives people half-crazy. That’s the problem. It leaves them neither here nor there. Which is ominous when you think about it.
To stage the revolution you and I want, we have to drive them totally insane. Only then can they rewire their minds---because they must---and then see reality as it is.
Otherwise, all their solutions to problems are based on bubble illusions.
So I’ve drawn up a plan.
MARKETING WHAT ISN’T.
Here’s how it works.